Revamping Portland Lumber Services: A Mechanical Design Approach

Overview
When Portland Lumber Services came to us, their existing website was far from ideal. It was poorly formatted for mobile devices, and nearly all the links were broken, making it frustrating for potential clients to navigate. This was particularly concerning for a company that specializes in high-end wood coating machines, custom-installed into manufacturing facilities for products such as stain and fire retardant coatings.

Our Approach
Recognizing the need for a complete overhaul, we took a fresh approach to their website design. Here's how we transformed their online presence:

• Shift in Design Philosophy: While the previous site adopted a lumber mill aesthetic, we opted for a mechanical design approach that better represents the high-tech nature of their machinery. This shift was crucial in aligning the website with the company's offerings.

• Incorporation of Renderings: Leveraging my partner's experience in designing these machines, we created detailed renderings that showcase the complexity and innovation behind Portland Lumber Services' products. This visual content helps potential clients understand the value and functionality of the equipment.

• Consultative Website Design: We adopted a consultative approach to ensure that the website not only serves as an information hub but also as a tool for engagement and inquiry. Our goal was to make it easy for clients to connect with Portland Lumber Services and learn more about their offerings.

The Result
The revamped website is simple yet effective, showcasing Portland Lumber Services' expertise and product range. We are proud of the clean design that reflects the company's professionalism and commitment to quality.

Project Status
This project is still in progress, and we are excited to continue enhancing the website to meet the evolving needs of Portland Lumber Services and their clients. Stay tuned for updates on our journey together!