Unlock the Power of Real-Time Trends with TrendSpot

Overview
TrendSpot is all about giving UGC creators access to up-to-the-minute trends and exclusive educational resources, empowering them to make informed decisions and grow their influence. This project was especially exciting for us because we not only handled the UX/UI design but also took on the challenge of coding the application—a unique step for our team.

Our Approach
We began by working closely with the TrendSpot team to understand their goals and the needs of their users. Using Miro and Framer, we sketched out the user journey and created a high-fidelity prototype in just a few days. Our design focused on clean, intuitive navigation, ensuring that UGC creators could easily access trend data and educational resources.

Once the UX/UI design was finalized, my partner took the lead on coding the application, something we don't typically handle, but it allowed us to ensure a seamless transition from design to development. This full-cycle approach ensured that the final product was not only visually aligned with our original concept but also functioned exactly as intended.

Collaboration and User-Centered Design
Throughout the project, we maintained an open line of communication with TrendSpot’s team, conducting conference calls to review their existing workflows and identify areas for improvement. We focused on aligning the app's functionality with their primary goal: helping UGC creators identify trends faster and more effectively, which in turn would help TrendSpot gain more clients and grow its platform.

A Fun and Rewarding Challenge
While we don’t usually handle coding, this project allowed us to push our boundaries and take on the challenge of creating a fully-functional app, from design to development. The result? A powerful tool that serves both TrendSpot and its user base, with a focus on usability and delivering the right information at the right time.